School
Texas Tech University
Stadium
Jones AT&T Stadium
Capacity
60,454
Conference
Big 12
The neighborhoods where Lubbock fans drink before, during, and after the game. Each district has its own vibe — here's where to find your crowd.
Historic warehouse district turned entertainment hub. Main nightlife area with bars, restaurants, and live music venues. Post-game celebration central.
Notable Bars
Main corridor through Tech campus with student-friendly bars and restaurants. Walking distance to Jones AT&T Stadium.
Notable Bars
Newer development area with chain restaurants and local spots. More family-friendly options.
Notable Bars
Plan your game day around the Texas Tech University Red Raiders home schedule
Sep 5
Sep 12
Sep 19
Sep 26
Oct 3
Oct 10
Oct 17
Oct 24
Oct 31
Nov 7
Nov 14
Nov 21
Nov 28
* Schedule subject to change. Always verify with the official athletic department.
Lubbock's high plains location brings hot, dry conditions with intense sun and persistent winds. September can be scorching, but the dry climate makes it more tolerable than humid Texas cities. November can bring dramatic cold fronts and occasional early winter storms. Wind is a constant factor year-round.
87°
High
62°
Low
76°
High
50°
Low
63°
High
38°
Low
These months offer the most comfortable conditions for outdoor tailgating and the walk to Jones AT&T Stadium.
Pack extra layers and check the forecast before you go. Indoor bars are your best friend on cold game days.
The definitive guide to Lubbock's college bar scene — where fans drink, what to order, and what makes each spot worth visiting on game day.
from Jones AT&T Stadium
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Tex-Mex party bar
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from Jones AT&T Stadium
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Nightclub/bar
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from Jones AT&T Stadium
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Sports bar
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from Jones AT&T Stadium
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Rooftop cocktail bar
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from Jones AT&T Stadium
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Wine bar/bistro
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from Jones AT&T Stadium
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Craft beer bar
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from Jones AT&T Stadium
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Mexican restaurant
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from Jones AT&T Stadium
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Steakhouse/brewery
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The best order to hit Lubbock's top bars on game day — optimized for walking distance, atmosphere, and crowd energy.
Start
Chimy's Cerveceria
Est. Time
3.5 hours
Total Distance
1.8 miles
Start Here
Chimy's Cerveceria
2417 Broadway St, Lubbock, TX 79401
2412 Broadway St, Lubbock, TX 79401
3131 34th St, Lubbock, TX 79410
1807 Buddy Holly Ave, Lubbock, TX 79401
2408 4th St, Lubbock, TX 79415
2720 6th St, Lubbock, TX 79409
End Point
Jones AT&T Stadium
Start at Chimy's 4 hours before kickoff for frozen margaritas and patio vibes. Take the shuttle from Crickets to Jones AT&T Stadium, then return to the Depot District after the game for the post-game party at Bash Riprocks. Don't miss the Masked Rider entrance 30 minutes before kickoff!
What makes Red Raiders game day unique — the rituals, chants, and moments every fan lives for.
Before every home game, a student dressed in black rides a horse onto the field carrying the Texas Tech flag — the Masked Rider. The tradition started in 1954 and is one of the most dramatic entrances in college football. The crowd erupts and rider gallop across the field. Arrive 30 minutes early to witness it.
The "Guns Up" hand sign — index finger and thumb extended like a pistol — is flashed by every Red Raiders fan at every big play. It's the universal symbol of Texas Tech pride, and you'll see it everywhere from the stands to the Depot District bars.
Texas Tech students once famously threw tortillas onto the field before kickoff — a chaotic tradition that became national news. It's now officially banned, but the legend lives on in Tech lore. Tortillas are confiscated at the gates, but the spirit of the tradition is immortalized in Red Raiders history.
No Texas Tech gameday is complete without frozen margaritas at Chimy's Cerveceria near campus. The massive outdoor patio fills with red-and-black fans hours before kickoff, and the frozen margarita specials are legendary. It's the unofficial start of every Red Raiders gameday.
Raider Red — a cartoonish, mustachioed cowboy — is Texas Tech's beloved mascot who fires up the crowd at every home game. He's been a fixture since 1971 and is one of the most recognizable mascots in the Big 12. Kids love him, alumni love him, and he never stops moving.
Top spots to eat before or after the game — ranked by proximity, quality, and game day vibes.
Texas Barbecue · 5.2 miles from Jones AT&T Stadium from stadium
Award-winning BBQ joint featured on Texas Monthly's Top 50. Worth the drive for authentic West Texas smoked meats.
American Grill · 2.1 miles from Jones AT&T Stadium from stadium
Lubbock institution since 1978. Famous for fried cheese and massive portions. A Red Raider gameday tradition.
Steakhouse & Brewery · 3.8 miles from Jones AT&T Stadium from stadium
Upscale steakhouse with on-site brewery. Great for pre-game celebrations with premium cuts and craft beer.
Tex-Mex Tacos · 2.8 miles from Jones AT&T Stadium from stadium
Texas taco chain with creative flavors. Quick, delicious, and perfect for gameday fuel.
Mexican Restaurant & Bar · 2.3 miles from Jones AT&T Stadium from stadium
Popular college hangout with great Tex-Mex and lively atmosphere. Known for strong margaritas and patio scene.
Barbecue · 1.9 miles from Jones AT&T Stadium from stadium
Local BBQ favorite with generous portions and homestyle sides. Great for feeding hungry Red Raider fans.
The top districts in Lubbock for game day bar crawls and nightlife.
Historic warehouse district turned entertainment hub. Main nightlife area with bars, restaurants, and live music venues. Post-game celebration central.
Main corridor through Tech campus with student-friendly bars and restaurants. Walking distance to Jones AT&T Stadium.
Newer development area with chain restaurants and local spots. More family-friendly options.
Turn your love of Red Raiders football into income. Organize bar crawls on game days, build your crew, and get paid doing what you love.
Everything you need to know before you arrive at Jones AT&T Stadium
Chimy's is THE Tech student bar - arrive early for patio seating
The Masked Rider entrance is a must-see tradition - arrive 30 min before kickoff
Tortilla throwing is officially banned but still happens - don't get caught
Jones AT&T Stadium is one of the loudest in college football - bring earplugs
Depot District is where alumni celebrate - Broadway is for students
West Texas sun is intense - sunscreen and hydration are essential for day games
Parking requires permits - buy in advance or use shuttle from Depot District
The Roof has best sunset views before night games
Bash Riprocks is the post-game party headquarters
Lubbock is dry in some areas - check before bringing your own alcohol
Top hotels near Jones AT&T Stadium for game day weekend
Everything you need to know about Lubbock game day bar crawls
Information sourced from official and authoritative references
Texas Tech University Athletics
Official athletic department website for schedules and tickets
Jones AT&T Stadium Info
Stadium policies, parking maps, and fan guide
Lubbock Visitor Bureau
Official city tourism and hotel information
Big 12 Official Site
Conference standings, schedules, and broadcast info
ESPN College Football
Live scores, schedules, and game day coverage
Lubbock Bar Scene Guide
Explore the best bars and bar districts in Lubbock on game day
Explore every bar district, find the best spots near Jones AT&T Stadium, and discover where Red Raiders fans drink on game day.